An SEO agency is a company that specializes in optimizing websites for search engines. This can involve anything from improving website content to ensuring the site is properly structured and coded so that search engines can easily find it. However…
Technical SEO is one of the most complex and least understood aspects of optimizing a website for search. It covers the behind-the-scenes elements of a website that are necessary for it to be found and ranked by search engines. This…
Email automation is a process whereby email messages are automatically generated and sent to recipients. This can be done using various marketing email automation software programs, or by setting up rules and triggers in your email account so that messages…
Despite being one of the oldest, email marketing is one of the most effective marketing channels available. With over 4 billion email users worldwide, and over 293 billion emails being sent daily, it is no wonder that many marketers are…
Email marketing continues to have one of the highest returns on investment out of all the marketing channels. The ROI of an email marketing campaign is an impressive USD $36 for every $1 spent! Moreover, email is still the preferred…
Coming up with captivating emails that grab the receiver’s attention, is becoming more and more challenging. With over 293 billion emails being sent every day, email marketers are facing higher and higher levels of competition. To improve your open, click-through,…
There are three main barriers that restrict businesses from starting an email marketing campaign. One, the business doesn’t know what marketing by email is; two, the business doesn’t know why email marketing is important; and, three, the business doesn’t know…
What kind of strategies is your company using to drive traffic? Are you using email marketing, and sending marketing emails to your existing customer base? If not, then you probably haven’t thought about: Why is email marketing important? Email marketing…
What is email marketing? To start with, it is the most effective marketing channel out there. It performs better than social media, affiliate marketing, and even search engine optimization. Even though many people claim that marketing by email is outdated…
Did you know that email actually dates back further than the internet? While most technology are replaced by smaller technology and powerful solutions, email has traveled across the technological revolution virtually unscathed. What’s even more impressive is marketing by email…
